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If you think accessibility testing is just about compliance, think again. For modern QA leaders, it’s a strategic advantage. Accessibility unlocks better user experiences, strengthens your brand, and ensures your software works for everyone, regardless of ability. This guide is built for forward-thinking CTOs, QA Managers, and VPs of Engineering who want to champion inclusivity as part of their quality strategy. Inside, you’ll find actionable insights on what accessibility testing is, why it matters in both technical and business contexts, and how to implement it successfully, backed by real-world tools, processes, and best practices.

As a company how many times does the word accessibility come into our strategies and project planning? According to AbilityNet, “90% of websites are inaccessible to people with disabilities who rely on assistive technology.” This has led to a negative reputation for various firms and products as well as lawsuits and fines. According to the US Bureau of Labor Statistics (BLS), 4% of the American workforce has disabilities. So the big question arises, what are we actually doing to convince accessibility testing to be part of our testing strategies? This is where a11y accessibility comes in. More than just doing the basics of accessibility, a11y testing means implementing an entire user journey considering different support for different needs.

Imagine that you are a color-blind person, trying to adapt to a life without color. Unfortunately, our world is dependent on uniformly perfect color vision, and when some can’t meet the standard, a tremendous emotional rift is often created. To bridge this divide, society makes all sorts of accessibility accommodations. Similarly, as testers, we need to be empathetic when we test an application. A common misconception is that accessibility testing is not required if nobody asks for it.